{"product_id":"that-will-never-work-book-by-marc-randolph","title":"That Will Never Work: The Birth of Netflix and the Amazing Life of an Idea by Marc Randolph | Paperback","description":"\u003csection class=\"text-token-text-primary w-full focus:outline-none [--shadow-height:45px] has-data-writing-block:pointer-events-none has-data-writing-block:-mt-(--shadow-height) has-data-writing-block:pt-(--shadow-height) [\u0026amp;:has([data-writing-block])\u0026gt;*]:pointer-events-auto [content-visibility:auto] supports-[content-visibility:auto]:[contain-intrinsic-size:auto_100lvh] R6Vx5W_threadScrollVars scroll-mb-[calc(var(--scroll-root-safe-area-inset-bottom,0px)+var(--thread-response-height))] scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]\" dir=\"auto\" data-turn-id=\"request-69c2ad68-2128-832e-96dd-5e1d9e08dffd-0\" data-testid=\"conversation-turn-262\" data-scroll-anchor=\"false\" data-turn=\"assistant\"\u003e\n\u003cdiv class=\"text-base my-auto mx-auto pb-10 [--thread-content-margin:var(--thread-content-margin-xs,calc(var(--spacing)*4))] @w-sm\/main:[--thread-content-margin:var(--thread-content-margin-sm,calc(var(--spacing)*6))] @w-lg\/main:[--thread-content-margin:var(--thread-content-margin-lg,calc(var(--spacing)*16))] px-(--thread-content-margin)\"\u003e\n\u003cdiv class=\"[--thread-content-max-width:40rem] @w-lg\/main:[--thread-content-max-width:48rem] mx-auto max-w-(--thread-content-max-width) flex-1 group\/turn-messages focus-visible:outline-hidden relative flex w-full min-w-0 flex-col agent-turn\"\u003e\n\u003cdiv class=\"flex max-w-full flex-col gap-4 grow\"\u003e\n\u003cdiv data-message-author-role=\"assistant\" data-message-id=\"400105df-da41-4d42-9941-6b24b3f631af\" dir=\"auto\" data-message-model-slug=\"gpt-5-3\" class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal outline-none keyboard-focused:focus-ring [.text-message+\u0026amp;]:mt-1\" data-turn-start-message=\"true\" tabindex=\"0\"\u003e\n\u003cdiv class=\"flex w-full flex-col gap-1 empty:hidden\"\u003e\n\u003cdiv class=\"markdown prose dark:prose-invert w-full wrap-break-word light markdown-new-styling\"\u003e\n\u003cp data-start=\"0\" data-end=\"339\"\u003eDiscover the incredible true story behind one of the world’s most successful companies with \u003cstrong data-start=\"92\" data-end=\"133\"\u003e\u003cspan class=\"hover:entity-accent entity-underline inline cursor-pointer align-baseline\"\u003e\u003cspan class=\"whitespace-normal\"\u003eThat Will Never Work\u003c\/span\u003e\u003c\/span\u003e\u003c\/strong\u003e by \u003cspan class=\"hover:entity-accent entity-underline inline cursor-pointer align-baseline\"\u003e\u003cspan class=\"whitespace-normal\"\u003eMarc Randolph\u003c\/span\u003e\u003c\/span\u003e. In this engaging and insightful memoir, Randolph shares how he helped turn a simple idea into the global phenomenon known as \u003cspan class=\"hover:entity-accent entity-underline inline cursor-pointer align-baseline\"\u003e\u003cspan class=\"whitespace-normal\"\u003eNetflix\u003c\/span\u003e\u003c\/span\u003e.\u003c\/p\u003e\n\u003cp data-start=\"341\" data-end=\"637\"\u003eFrom pitching wild ideas during daily car rides to overcoming constant rejection, this book takes you inside the early days of Netflix—when success was far from guaranteed. With honesty and humour, Randolph reveals the challenges, risks, and lessons learned while building a start-up from scratch.\u003c\/p\u003e\n\u003cp data-start=\"639\" data-end=\"966\"\u003ePacked with practical advice and real-world insights, \u003cem data-start=\"693\" data-end=\"715\"\u003eThat Will Never Work\u003c\/em\u003e is more than just a business story—it’s a guide to creativity, perseverance, and thinking differently. Whether you''re an entrepreneur, a student, or simply curious about how big ideas come to life, this book offers inspiration and valuable takeaways.\u003c\/p\u003e\n\u003cp data-start=\"968\" data-end=\"1117\"\u003eMotivating, relatable, and full of behind-the-scenes moments, this is a must-read for anyone interested in start-ups, innovation, and success stories.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e","brand":"Lowplex Books","offers":[{"title":"Default Title","offer_id":57094633324921,"sku":"SNG14391","price":99.99,"currency_code":"GBP","in_stock":true}],"url":"https:\/\/www.axelbooks.com\/products\/that-will-never-work-book-by-marc-randolph","provider":"Axel Books","version":"1.0","type":"link"}